WELCOME TO THE RAWSOME EFFECT
We are the leaders & educators of raw feeding!
Our best-selling raw feeding guides and treat
cookbooks are available in a hard copy book
and instant digital download!
At the Rawsome Effect, we believe all dogs deserve to be fed just as nature intended.
All dogs are carnivores and have been thriving in the wild for thousands of years, consuming a
diet of raw meat, organs, bones, fish, eggs, and vegetation.
A raw, natural, and balanced diet is the ultimate food source for the canine species, providing
essential nutrients for optimal health, vitality, well-being, and longevity.
Our mission is to provide a comprehensive education with trustworthy and reliable information
about feeding your dog an NRC-balanced raw diet. This diet is formulated to National
Research Council (NRC) standards & guidelines.
Compiled by our Certified Raw Pet Food Nutritionist, our raw feeding guides give you the knowledge and confidence to safely feeding raw:
Why Feeding Raw is Best
Safe and Unsafe Foods
The Ugly Truth about
Commercial Dog Food &
Its' ingredients
Commercial Dog Food &
Its' ingredients
The Dangers of
Rawhide Bones & Toys
Rawhide Bones & Toys
Incorporating Herbs and
Supplements into
a Raw Diet
Supplements into
a Raw Diet
Classification of Muscle
Meat, Organs and a Guide
to Fruit, Vegetables,
Fish & Eggs
Meat, Organs and a Guide
to Fruit, Vegetables,
Fish & Eggs
12-Step Transitioning
Programme to
a Raw Fed Diet
Programme to
a Raw Fed Diet
Percentages &
Amounts to Feed
Amounts to Feed
12 unique NRC (National Research Council) Balanced Meal Plans with
pictures & how to prepare each meal valued at $80 each!
pictures & how to prepare each meal valued at $80 each!
Raw + so much more! Because all dogs deserve to feel RAWSOME!
Why Feed Raw?
If you’re as passionate as we are about a positive change to your canine's health, making the switch to a raw diet of natural whole foods is key for optimal health and well-being.
Dog's are carnivores and need meat!
A raw diet consisting of meat, organs, bone and vegetables is a species appropriate diet that is balanced and nourishing for your canine.
Feeding raw is the diet that Mother Nature intended for our dogs!
NRC Balanced Meal Plans
Our NRC (National Research Council) balanced meal plans are rich in essential vitamins and minerals which are designed for complete nourishment and our dogs' longevity. NRC balanced meal plans, comprehensive raw feeding information, dog treat & birthday recipes and treat labels are all available in The Complete Raw Feeding Guide.
"I switched to raw after learning the shocking truth about commercial-grade pet food. After seeing the transformation in my dog's life, my mission is to change the health & longevity of dogs through raw feeding education. Together we can break the cycle, so all dogs get the nutrition they desperately deserve to thrive."
Founder KELLIE JOHNS
